Violations of Vendor Minimum Advertised Price (MAP) or Other Requirement - Boost Catalog

Violations of Vendor Minimum Advertised Price (MAP) or Other Requirement - Boost Catalog

Context

Some vendors have contractual agreements with dealers that include "Minimum Advertised Prices" (MAP or MAPP) or "Internet Minimum Advertised Prices" (IMAP) for some of that vendor's products or a prohibition against selling their products on public websites. In these situations, the dealer is not allowed to advertise prices lower than the stated MAP/IMAP price or sell from their online catalog without vendor permission.

Orgill has a program that supports vendor MAP requirements and the Orgill system which calculates product prices will automatically ensure that any known MAP price limitations are accommodated in the product data which is pushed to each boost catalog.

However, some vendors don't send their MAP pricing limitations to Orgill's MAP program and therefore Orgill is unable to accommodate that vendor's MAP pricing in boost catalog product data. This is often the situation when a dealer receives a MAP violation notification from a vendor (i.e. that vendor isn't providing their MAP data to Orgill).

Notification Examples

Here are the email Subjects for some example notifications:
  1. Custom LeatherCraft MAP Violation - First Warning
  2. Imperial Blades MAP Violation - First Warning
  3. MAP Violation - 1st Notice - {domain.name}
  4. Notice of First Violation of Brand Protection Policies for {domain.name}
  5. Petmate MAP Violation - First Warning
  6. Violation Notice - Schlage Lock Company
  7. Violation of Pure Safety Group IMAP Policy

What To Do

It's important to take action quickly. Often these demand notifications have a very short deadline to bring the affected product/price into compliance with the associated vendor requirement.

You need to forward the entire vendor violation notification email message to support@emerge2.com and we will notify the specific Orgill team which handles vendor MAP violation notifications.

That Orgill team will look into the situation, fix the offending price in your boost catalog, and reach out to the vendor asking them to send their MAP data requirements to Orgill (for future benefit).